Klaviyo vs Brevo
Side-by-side price and match comparison — Email marketing.
Price & match side-by-side
| Klaviyo | Brevo | |
|---|---|---|
| Monthly | $45 | Free |
| Annual | $540 | Free |
| Free tier? | No (paid baseline) | Yes — free |
| Match score | — (baseline) | 75/100 |
| Est. savings | — | ~$540/yr |
| Visit | Paid product | Open free |
Strengths often cited for Brevo: Free + SMS
Brevo — often a stronger value alternative.
Approximate seed pricing — verify on vendor site
FAQ
Is Brevo cheaper than Klaviyo?
Yes — Brevo is free, while Klaviyo is about $45/mo. Estimated annual savings: $540.
How good is Brevo as a Klaviyo alternative?
Match score 75/100 for typical Klaviyo workflows. Brevo — often a stronger value alternative. Trial both before you cancel.
Klaviyo vs Brevo — which should I pick?
Pick Brevo if you want to save ~$540/yr and accept a 75/100 feature match. Stay on Klaviyo if you need its full pro suite and ecosystem.
How does CheaperThan score this comparison?
Match score is an editorial estimate of workflow overlap, not a star review. Prices are Estimated or Verified; paid listings are labeled. Full transparency: /trust/ and /methodology/.
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